Introducing My Work: Content & Strategy with Soul
When you run a business, you’re not just selling a service—you’re sharing a story. Your work is rooted in meaning, place, and purpose. But in today’s digital world, it can feel difficult to communicate that story in a way that both honours its depth and reaches the right audience.
That’s where I come in.
I’m Jenni, a freelance brand strategist, content creator, and SEO copywriter. I specialise in helping spiritual, nature-connected and ethical businesses find their voice, grow their reach, and create content that feels authentic, while performing powerfully online and creating strong revenue streams.
My Background
For several years, I have worked as the Marketing & Communications lead at Bath Abbey, overseeing its brand evolution. I helped reposition it not only as a world heritage attraction, but also as a thriving spiritual site—showing that heritage, spirituality, and accessibility can live side by side.
That experience taught me how to bridge two worlds: the authentic, soulful story at the heart of a place or business, and the digital strategies that help it thrive.
What I Offer
Brand Strategy – clarity around your vision, voice, and positioning
Content Creation – from blog posts and newsletters to social media storytelling
SEO-Focused Copywriting – writing that attracts, ranks, and converts
Content & Digital Marketing – strategies that build lasting growth
Why Work With Me
I understand the delicate balance of honouring spiritual depth while also making content accessible, engaging, and visible online. My work is about more than marketing—it’s about helping businesses with heart connect to the people who need them.
Let’s Work Together
If you’re ready to share your story in a way that feels both authentic and effective, I’d love to help.
📩 Get in touch with me to start the conversation.
